Seafood Logo
The KONO seafood logo is circular shape. The two outer elements represent the seas surrounding the two main islands of Aotearoa, New Zealand. Each has a hook at one end and a wave at the other. The wave is shallow and also reflects the shape of the bays in which we fish.
This central part of the logo is a portion of the pattern of Wakatu Incorporation’s Pou Pou that represents the family of shareholders – and in this instance it binds the seas of the two islands of Aotearoa together.